Well, it’s been a busy weekend for me here in London, catching up with people who work in the online bingo field and finding out about some of the interesting things planned for online bingo players in the near future. More on that in later posts. The main draw for myself happened on Friday night, […]
Tag: foxybingo
He’s Back – Foxy Bingo’s £10million Marketing Spree
I’ve spotted a lot of talk on a number of bingo blogs about a teaser advert featuring a spinning mirrorball flying to earth, with the sting “He’s Back” and “£1 Million Must Be Won”. There was a lot of speculation around who the ‘he’ could be on a number of sites, and you could enter […]
The End Of The Day Cliché Awards – Online Bingo Advert Clichés
Sigh… There’s been a whole slew of Bingo adverts on the TV recently, and not a single one of them has managed to move me to write anything positive about them. Instead all I’m seeing is cliché after cliché trotted out to try and inspire me to try one cookie cut Bingo site after another. […]
MP In Fails To Get Foxy Bingo Advert Banned
Keeping it online bingo advertising related, I’ve just spotted this report in The Guardian about the infamous (around these parts at least) Foxy Bingo advert. Don Foster, the Liberal Democrat culture spokesman complaint centres around the advert’s promoting of the £10 free offer at Foxy Bingo (which is no longer available). The MP complain that […]
2008 Online Bingo Awards – The Results
I’m just relaxing now after two hectic days at the 3rd Online Bingo Summit in London. I’ve not had a chance to stop since the event began, so I thought I’d quickly catch up with a post about the 1st Online Bingo Awards, which were presented last night as a part of the summit. The […]
£600 Million Spent On Online Bingo In The UK?
The online bingo comparison site Bingo Port has released an interesting set of figures around the sales of online bingo tickets in the UK. They’ve set about researching the UK Bingo market, an area where there’s few definite figures that quantify the size of the market, with the aim of finding out how much the […]
The Beginning Of The End For No Deposit Sign Up Bonuses?
You might not have noticed it, but June the 1st marked the end of a long standing free sign-up offer at Foxy Bingo. Previously new players signing up at Foxy Bingo gained £10 of free games to try the site out with, in the hope of enticing them to stay on at the site and […]
More Online Bingo Ads, More Of The Marketplace Alienated…
Why is the vast majority of existing online bingo marketing continuing to get the message so wrong by so heavily targeting the female demographic? I don’t mind saying that it’s getting me cross – I can’t see the sense in trying to sell a product to only 50% of the potential marketplace. Why is online […]
Foxy Bingo To Float, And Sponsoring The Jeremy Kyle Show
I’ve been offline for a couple of days as it’s half term, so I’ve been catching up on stuff today. We seem to have been mentioning Foxy Bingo a lot recently, with their new advert and news of losing Jordan as their figurehead. Well, ever ones to keep themselves in the public eye, there’s big […]
Bingo Is Not For Him – Men Alienated By Online Marketing And Sites
If you’ve followed my rambles here over the years, you’ll know that one of my continuing bugbears is the way the game is marketed so unimaginatively. The vast majority of advertising around Bingo is aimed exclusively at females. Many online bingo sites echo this bias towards a female demographic, rich in pink colours and feminine […]
