15 Network Launches Third Brand, Zingo Bingo

The 15 Network of online bingo sites is fairly new in comparison with the likes of Dragonfish and the Virtue Fusion network and last month saw the launch of only the third brand on the network, Zingo Bingo. The software used to power all the sites is also in its infancy and like the network, the Bingo Vision software powers just three brands.

The brains behind the 15 Network are not novices to the world of bingo online; a couple of people involved were behind Herotech who launched brands like Think Bingo and Bingo Scotland.

Dylan Schlosberg helped launch Think Bingo back in 2004, the first UK online bingo community, and then sold it with the company Herotech to giants Cashcade for a reported £13.5 million. Cashcade then went on to sell to Party Gaming for around the £100 million mark.

Ben Starr, also previously involved with Think Bingo, is the name behind the network and has his fingers in many a bingo pie including the portal Oh My Bingo.

The first brand to launch using the Bingo Vision software was Quiz Show Bingo but shortly after launch the live quizzes were dropped, the live presenters fired and the brand renamed to Lights Camera Bingo. The second brand to follow and start the 15 Network was Showreel Bingo and then Zingo Bingo was added just this month. The software has potential but at the moment there doesn’t appear to be much player liquidity and there are limited number of rooms and small jackpots on offer in comparison with other networks available.

Will the 15 Network enjoy the success of the Herotech brands? There is no simple answer; it’s just a case of seeing if the players take to the Bingo Vision software as they have with the 888/Globalcom or Virtue Fusion/Playtech offerings.

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