Rev Share Or Single Payment?

[Dio]

Just wondering what Bingo Affiliates prefer - the one off-payment for a new player, or a lifetime revenue share?

Personally I like the long tail approach - a rev share - but I can see the advantages of one of payments. What do you prefer?

[Aspirin]

Just wondering what Bingo Affiliates prefer - the one off-payment for a new player, or a lifetime revenue share?

Personally I like the long tail approach - a rev share - but I can see the advantages of one of payments. What do you prefer?

I am the oppisite to you

I like the £30 or whatever you get, but there are quite afew that do both now.

[Dio]

It's a tough decision to make isn't it? So many variables. I've contented myself with splitting it. The sites I think will retain the players due to their quality, I take the rev share. The others, I do the single payment. I suppose mix it up and put all the eggs in one basket is the answer.

[vicki2]

Take it all at once ...you could get hit by a truck next week and not be able to spend the winnings!

[Naitch]

I think it depends where you are with your site as well. If your just starting out then getting the cash straight away is important but if you have a more established site then it make sense to think longer term and go for the revenue share.

Personally I find it hard to turn down money now on the promise of cash in the future!!

[gamblefriend]

I agree with Dio, its best to have the top quality sites on rev share, and the alluring yet dissapointing systems as CPA for those who dont know (cost per aquisition) I do like how a lot of companies offer hybrid systems now, so you can have some rev share, and some CPA, or you can have multiple trackers within your account, some set to CPA and others to Rev share.

[Bingolover1]

I think you can setup doffernt tracking numbers so you have different banners doing different things. Not all site offer this but you could try both and see what happens

[BingoCrazy]

Try both. rev share for the established bingo sites... the ones you would expect the customers to stay with for a while and spend lots of money in. and then one off payment for the smaller bingo sites, as the customers are more likely to leave these for the bigger ones

[Roffe1979]

I always get unlucky and at the end of the month someones wins big and I'm back to zero, so it's cpa for me

[BingoAndy]

I am a stickler for revshare. It does not always work, but I have managed to survive 10 years now. I am of the opinion that if all my sites go offline, I can still pay my rent and feed myself.


Andy