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Friday, 27 March 2009Posted by Brett at 03:27 |
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Posted by Brett at 12:51 |
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For those of you that are unaware, Prize and Party are the games that are played in between sessions of bingo and are faster and quicker than the traditional bingo games. In actual fact, the party bingo style of playing where you are looking for coloured lines/corners/etc is probably most peoples first experience of bingo; as this is the game that is played in almost every seaside resort in the country. You remember? The ones where you played for vouchers and the more you won the bigger the prize that you could claim. (you needed about 1,000 wins for a toaster....etc, etc!!)
When the smoking ban came into effect-first in Scotland, then Wales and finally England the impact was dramatic and immediate. Instead of people popping there coins in for the first full-house game on there boards, there was instead a mass exodus out of the building as 3/4 of the players got there nicotine fix!!!!! Calling Party bingo on that first night was a bit of shock for me I can tell you!!!!! Companies in the first few weeks were throwing money at the prize boards on the party games.....looking to keep the players in and to pop there coins in but with little effect......it seemed the demon weed had beaten the bingo bug for the players!!!!!!
So, any idea's to change the fortunes for Prize and Party bingo? Well some clubs are thinking positively about this to the point that if bingo players are outside then we must bring the games to them. A club in Fenton are one of the latest clubs to provide outdoor P+P gaming for there smoking players. A great idea, but one that can only be limited to certain bigger companies and certain club locations.
One of the great things about working in a club on a holiday camp like I had to do for over 2 years is that we would have to be inventive to persuade the players to part with there holiday cash. We were dealing with BRAND NEW BINGO players every week who would only pop there coins in if they knew what they were playing for and how to win it. So we introduced a spate of free prize games at the start of the night....This would encourage our regular players to come in earlier and the other new players would learn the ropes of the game at no cost to them. We would then award the winners of the free games vouchers to redeem at the bar or off the cost of there books.......clever eh? Also we introduced budget games of Party bingo whereby they would get 6 games for a £1 (5x10p and one 50p game) instead of the usual 2 or 3. The prizes were smaller but getting 6 chances to win a prize instead of just a couple, would tempt the players in.
A lot of clubs now have dual boards on the tables. This means that one player can play on two boards at one unit instead of the usual one. What you are finding now is a lot of clubs offer the 'b' board free, once again giving the player an extra incentive to play along as there chances to win will be 'doubled'. With the spate of new technology coming into the bingo clubs in the 21st century you can also play on high-tec units that offer you the chance to play on 2/4/6/or even 8 electronic boards at a time, which claim automatically for you so you never miss out on your prize.
However I tell you what I would like to see though....and that is the return to simpler times in the P+P world. Back in the 70's and 80's the Party games were huge and the prizes on offer were not just cash prizes but also other goods such as food or teddies or electronic items (just like down the seaside) An old manager of mine in the 70's had an entire department of the bingo club dedicated to this where the players would play for there vouchers and collect them so they could win that teasmade that they were after for there mum for Xmas, for example! It was a system that rewarded not only the regular players, but also the company. Some nights nobody would claim anything so monies earned were pure profit....and also the goods on offer were bought at wholesale rate, so when the time came to give some prizes away, they were usually cost price only. This is a way of playing P+P bingo that has been fading away over the past few years...although some clubs still give away prizes of choccies over Xmas and Easter time (which I have a bugbear about; but save that for another blog!!!!)
Also there is a way where a £1 game of P+P can be played for a premium prize (such as a laptop, or a mountain bike) which is underused in a lot of clubs......infact it is something that I was aware of in my club but never did. The fact of the matter is that if I was a smoker in today's bingo halls, maybe the incentive of spending a quid and winning a PS3 or a new TV would out-way my bodies demands to inflict it with toxic chemicals.........
To cut a long and wondering story short, as an old hand at Prize and Party, you have to think inventively to keep your audiences attention. Whereas as a bingo caller all ears are on you....to be a P+P caller you have to be more of a character and a salesperson to stop these players leaving there tables. A lot of companies are looking to the future to keep the players in the building.....maybe they should look at bingo past to try and find alternatives to keeping the players popping there coins in.................
Posted by Brett at 14:48 |
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Posted by Brett at 01:37 |
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