Silk Bingo is one of many brands on the Dragonfish Network and was previously managed by the Platinum Affiliates however the brand was recently sold to the people who run United Bingo. A check into the affiliate side of things revealed that Silk Bingo is no longer available through the Platinum Affiliates program but as yet, still not available through the United Bingo affiliate scheme which begs the question from affiliates, is the traffic we are sending to the brand earning us any money?
Whilst all of the affiliate links are still working correctly and directing traffic to the correct brand, how do we get banners, check earnings or interact with the owners of the brand? Had we not been in the know, would anyone have bothered to explain the situation to us as affiliates for Silk Bingo?
We contact United Bingo only to receive a response that suggested they had no yet taken ownership of the product as the contract with 888 had yet to be finalised. Assurances were also given that we would be contacted as soon as contracts were exchanged and ownership was passed to them.
This doesn’t really help us as affiliates because currently, with neither party having ownership, we have no clue as to whether the bingo players we potentially send to the brand are actually being tracked!
For the player it is business as usual, nothing has changed, the site still functions in the same way as it always has but for affiliates it is simply a case of ‘suck it and see’!